
Why Your Lead Generation Strategy Needs to Pivot from Traffic to Trust
For years, the goal of digital marketing was simple: Maximize traffic. Get more clicks, get more leads. That fundamental equation has been shattered by the

For years, the goal of digital marketing was simple: Maximize traffic. Get more clicks, get more leads. That fundamental equation has been shattered by the

The State of California has recently announced that gyms will be a part of the next round of businesses cleared to reopen their doors. Many gyms and fitness studios in

With the recent reopening of the Las Vegas Strip, the Las Vegas Convention and Visitors Authority has launched a new ad campaign, “Vegas Smart,” to audiences across the country.

People trust other people. Not having testimonials or case studies readily available on your website can be a big red flag to your prospects. At KWSM: a digital marketing agency,

Coworking spaces have become increasingly popular for small businesses in Las Vegas. Since the coronavirus outbreak, all shared spaces have been closed to prevent the spread of illness. Now, after

While many of us are preparing to go back to the office after quarantine, the social media platforms are hard at work, devising new tools to help promote your business

At KWSM, we are lucky to help tell the stories of some amazing companies. We recently partnered with one of the nation’s most important nonprofit organizations, The Congressional Medal of

Facebook recently announced Facebook Shops, the newest option for businesses to sell their products and services online. The concept was created to live within the Facebook platform and allow shoppers

It’s no secret that Instagram has become one of the most popular and widely used social media platforms ever. With over a billion users each month — spending an average

Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and

Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize

Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide

Facing the challenge of generating leads and increasing its market share in a competitive industry, Rakuten Super Logistics, a third-party logistics fulfillment and shipping company, partnered with KWSM for a

How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view

Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this

Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up