In digital marketing, email communication can be a great tool for your business to keep the conversation going before, during, and after the purchasing process. You can use emails to help guide your audience to take action or complete a … Read More
Building relationships with your prospects is the key to closing a sale. Whether you focus on professional services or have a product-driven business, it’s crucial to stay connected with these consumers. This process is known as lead nurturing. Through multiple … Read More
Did you know that your business is six times more likely to get a click-through from an email than a Tweet? With 3.9 billion daily users, email has the highest ROI of any marketing channel. If you haven’t made it … Read More
2020 was a difficult year for many businesses. In light of the pandemic and the challenges it presented, digital marketing efforts helped many business owners keep their doors open. As we enter 2021, it’s crucial to sharpen your skills and … Read More
Email marketing is one of the most effective tactics your brand can use to connect with your audience. It is also a cost-effective way to promote your products and services and communicate with your customers. It helps you drive traffic … Read More
Email marketing is a great channel for getting in front of your audience, no matter where they are. Emails get your brand’s message across and enhance your visibility with people who want to know more about you. One way to … Read More
Email marketing is a great way to reach your customers and keep them interested in your business. Thousands of emails are sent out each day, but it’s not guaranteed that the people on your list will open every email. With … Read More
Every year around this time, the floodgates burst open for holiday advertising. While Thanksgiving will look a little different in San Diego and around the world in 2020, holiday marketing campaigns are still saturating every advertising medium. It can be … Read More
You’ve spent lots of time and effort crafting the perfect email campaigns. You designed them well, wrote compelling copy, and placed buttons in all the right places. Now, why aren’t people opening your email? Low open rates on email can … Read More
Email marketing is like that cozy cardigan you own – always there when you need it, but never quite at the top of the heap. Contrary to popular belief, email marketing is not antiquated or outdated. In fact, email … Read More