Within the last few years, as the world has experienced an influx of grief, many brands sought ways to remain tonally adherent to their customers. One tactic that brands have implemented is a marketing protocol that gives subscribers the opportunity … Read More
Email marketing is a great tool for business owners to reach their audience. There are many reasons to send emails, but at the end of the day, you want to be sure your audience gets the message. That’s why it’s … Read More
Loyalty programs and coupon codes have been popular tactics many businesses have successfully used to nurture their client base and keep them coming back for more. Recently, however, some companies are starting to see a decline in enrollment and engagement. … Read More
Text message marketing has grown in popularity in the industry. Currently, 9 out of 10 consumers prefer to receive text messages from businesses over other forms of communication. Because of this preference, open rates for text messages are also significantly … Read More
Emails are an effective way to nurture your audience and increase your leads. With so many email marketing strategy possibilities, it’s important that you have the right tools to help you maximize your time. If you’re ready to dive into … Read More
Email automation is a great way to reach your audience at specific points of the buyer’s journey. This can be done in many ways, but we will focus on five: welcome email, campaign based, e-commerce based, date based, and reminder … Read More
Emails can be used in a variety of ways to help nurture and generate leads. Using tactics like newsletters, drips, and e-blasts, you can provide your customers and prospects with the information that will help them make a purchase more … Read More
Email marketing is an effective way to drive traffic back to your website, build relationships with your audience, and showcase your industry expertise. Email drips are one main tactic many businesses use to facilitate and nurture conversations with customers and … Read More
If you are an independent or small chain business owner in Orange County, it is important to know how to leverage your online marketing and make your business stand out. Online marketing can really help you get in front of … Read More
Data privacy is a hot topic for many business owners, especially when it comes to their email marketing strategies. While consumers want more control over the information they release, businesses are finding it difficult to achieve their email marketing goals. … Read More
