Now, more than ever, businesses are using a customer relationship management system, or CRM, to help manage their online efforts with customers and help keep people engaged and/or guide them to a specific action. CRMs have features that help you … Read More
Selling products and services on social media is not something new, but it’s a marketing tactic many small business owners are missing out on. In recent news, the newest social media platform, Tik Tok, has partnered with Shopify and is … Read More
Your website is a credibility piece for your brand and acts as the hub of your digital marketing strategy. If your online marketing is successful, you will be able to drive more qualified traffic to your website. Once you get … Read More
Building relationships with your prospects is the key to closing a sale. Whether you focus on professional services or have a product-driven business, it’s crucial to stay connected with these consumers. This process is known as lead nurturing. Through multiple … Read More
Video conferencing has more benefits than just keeping your internal staff connected with each other. Video calls can actually help you close more sales. Since March of 2020, sales-related B2B video conferencing has increased by as much as 53%. This … Read More
Automated marketing may sound complicated, but more businesses are opting to use it in their digital marketing strategies. It is a great tool that is a good return-on-investment, makes processes more effective, and gathers data on people who are valuable … Read More
Having a clean website can play such a huge part in your conversion rate each month. We want our websites to provide good information about the services or products we offer, but we must execute a few easy design practices … Read More
As more businesses become dependent on digital marketing, many owners are turning to lead generation strategies to help them achieve their overall goals. As a result, they are seeing a high return on investment and improvements in customer loyalty. Here … Read More
Did you know that your business is six times more likely to get a click-through from an email than a Tweet? With 3.9 billion daily users, email has the highest ROI of any marketing channel. If you haven’t made it … Read More
2020 was a difficult year for many businesses. In light of the pandemic and the challenges it presented, digital marketing efforts helped many business owners keep their doors open. As we enter 2021, it’s crucial to sharpen your skills and … Read More