Content Creation
Original content is vital for standing out as a thought leader in your industry. Constantly clicking the “share” button on content created by other people isn’t a digital marketing strategy. Becoming a valuable source of information for your audience requires fresh content that showcases your expertise.
As journalists, we understand the power of high-quality original content, and we can help you create it.
We love to create:
- Blog Posts
- Social Media Content
- Newsletters & Email Marketing Campaigns
- White Papers
- Case Studies
- Website Landing Pages
- eBooks
- Videos & Photos
- Graphics
Our dynamic team of creative professionals can help with all of your content creation needs.
Are you ready to become an engaging storyteller and thought leader in your industry, and generate the results you’ve been looking for? We’re waiting to hear from you.
Our Work
Number 4 Hair Care wanted to increase online sales, and improve brand awareness with salons and stylists who could carry their products. We created a mix of custom and curated content that was both informative and aesthetically pleasing. This included how-to videos from leading stylists, product-focused photo shoots, new product launch campaigns, social posts across a variety of channels, and weekly blog posts. Our content has established Number 4 as a leader in the hair care industry and continues to drive website traffic, product sales, and overall community engagement with stylists.
Swiss Watch Gallery and Fine Jewelers was looking to drive more foot traffic into their store, increasing sales and building brand awareness. Our goal was to capture the beauty of their unique pieces in a way that translated online and captured attention. We shot original photos of their jewelry collection, and mixed this custom content with curated content from the jewelry brands they carry in order to portray their pieces as both aspirational and attainable.
Andersen, Tate & Carr, PC, wanted to generate more leads for their attorneys specializing in criminal defense. We started producing original blog posts weekly, each with a call to action at the end, and optimized to show up well in search. We also created content that went out daily on Twitter, LinkedIn and Avvo, designed to drive traffic to the website. The firm reports that last year was their best year to date for criminal cases, and the only thing they did differently was add our content marketing campaign.
Testimonials
“We love the work you're doing. It so perfectly embodies the style I had originally envisioned for our blog, as well as the voice we want to project. Just writing this to say I could not be more thrilled!”
- Dorothee Fisher
nousDECOR
"We greatly appreciate the writing expertise of [the KWSM Team] in your submission of our weekly blog. You have written about the subject matter in colorful and interesting ways that have been a pleasure for our readers, and have attained our goal of attracting more ‘likes’ and ‘followers’ on both LinkedIn and Facebook. My experience working with your team on our email campaign was equally successful. They delivered well-written and captivating content that allowed us to gain a larger prospect audience. Their technical expertise coupled with being really fun to work with made the marketing exercise very enjoyable."
- Joan Garnett
Garnett-Powers & Associates
"I thoroughly enjoy working with you and am thrilled with the content you have created. The blog and Facebook page are so much better than I could have done on my own."
- Lei Shishak
Sugar Blossom Bake Shop
"You have done a great job with our social media sites, taking us from a lame and limping presence to a vibrant expansion of our brands."
- Paul Langhorst
SchoolReach
"I wanted to let you know them I'm LOVING the posts so far. The one on IG about our goal being to help others reach the goals that are important to them - it got me a little choked up...in a great way."
- Kimberly Glick
Make A Difference Academy
"Love what you posted on my site today. Sounds like I wrote it myself. You and I have become one!"
- Tamara Wiper
A Theory in Motion Pilates Studio
"The post on the fire is getting such good comments. It’s a world of difference for us now that KWSM is on the scene."
- Signe Radovich
Oak Grove LLC
"We are pleased with the product [KWSM] produces for us (videos, newsletters, blogs). I rest easy knowing that they are putting a very polished, professional and consistent version of my brand and reputation out in the world. The KWSM team is a joy to work with - creative, responsive and friendly!"
- Miranda McCroskey
Unlock Legal