The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
If you’re looking to get your blog the attention it deserves, there are a few simple things you can learn about SEO to get your posts ranking higher in
Twitter partners with both the NHL and the NFL, Michael Kors is set to begin exclusives via Instagram, and a new way to get paid just by using social media! These
Not too long ago, many companies believed social media was nothing more than a fad that wasn’t worth investing time into. But with more than 1.5 billion users on Facebook,
Business owners know the importance of maintaining a social media presence, but not everyone does it well. Running successful social media takes time and expertise. It is not enough to
Facebook is continuing to update its live video features, meaning more video broadcasting and more opportunity for businesses. It’s no secret that live-streaming has become a major social media element
Instagram is the visual playground of the social media world. It’s a place for users to illustrate their story through photos and with so many editing tools and filters available
Once a status symbol for celebrities, Twitter’s verified badge is about to become a little less exclusive, and Instagram is implementing a very useful element of Facebook, plus we couldn’t
Canva has always been a favorite tool of content creators. The website launched in 2013 and put easy and accessible designing into the hands of amateurs and professionals alike. Unlike
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
