For years, the goal of digital marketing was simple: Maximize traffic. Get more clicks, get more leads. That fundamental equation has been shattered by the
SEO marketing is still the best tactic for meeting customers at every stage of the buyer’s journey. Learn more here.
Between subscription sign-ups, logins, surveys, general inquiries, event registrations, and checkouts, we encounter website forms constantly. The difference between a clunky, glitchy form and a smooth, simple web form can
Don’t wait for disaster to strike before prioritizing WordPress backups. You should back up your site before making any major changes and at least once a week. Think of them
In a world where online storefronts have replaced a lot of brick-and-mortar locations, businesses are on a mission to improve their online customer experience (CX). Cue the AI chatbot. Many
Starting a Shopify store is an exciting step in your business journey. But to create a truly successful online shop, you need more than just the platform – you need
How should you hire a web development company for your business? Here are the questions to ask (and why you should ask them)!
Have you noticed those pop-up boxes asking about cookies when you visit websites? Those aren’t just a minor annoyance – they’re key to online privacy. Cookie consent is essential for
Google’s March 2024 core update is de-indexing websites that rely on AI content. Learn how to stay on Google’s publishing good side.
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
