For years, the goal of digital marketing was simple: Maximize traffic. Get more clicks, get more leads. That fundamental equation has been shattered by the
As the potential for state-sanctioned foreign cybersecurity attacks rises, KWSM is dedicated to remaining a cybersecurity leader in the digital marketing space. Our clients and partners have unique digital needs
It’s no secret that if you have a small business, it needs a website. While there are definitely benefits to hiring a professional web developer to build and maintain your
Networking online is important for your business to develop both social and professional relationships. Although you can reap many of the same benefits as networking in person, online networking requires
Pay-per-click advertising may have come across your mind to boost your business online. It may sound hard to implement but is much simpler than you think! Depending on your business
What is Google My Business? Google My Business, abbreviated as GMB, is a tool that allows businesses to manage their online presence on Google search and Google Maps. This profile
Today is International Women’s Day! Each year on March 8, the world shifts its focus to celebrate women everywhere – not just for all they contribute, but for who they
Press releases are not outdated. They play an integral role in conveying you and your company’s credibility and authority in the industry. Whether you’ve added new members to your team,
What is Influencer Marketing? The most recent buzz in the past couple of years has revolved around influencer marketing. But what exactly is it? Influencer marketing is where businesses enlist
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
Facing the challenge of generating leads and increasing its market share in a competitive industry, Rakuten Super Logistics, a third-party logistics fulfillment and shipping company, partnered with KWSM for a
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
