For years, the goal of digital marketing was simple: Maximize traffic. Get more clicks, get more leads. That fundamental equation has been shattered by the
Times are changing, and there’s a noticeable shift in how people consume content. Increasingly, short-form videos are becoming the go-to source in small business video marketing, for both information and
You may currently have a website that is lacking any form of effective video marketing, and wonder “How can video marketing improve my website experience?” Well, as a seasoned content
Video is a game-changer in marketing. It’s more than just a trend; it’s reshaping the way we tell our business’s story and connect with our audiences. From enhancing user engagement
If you’re wondering how working with a web design agency helps your business, well, your website is the cornerstone of your digital marketing strategy. But as a business owner, your
What makes an effective website? Well, an effective website isn’t just about good looks or snappy performance. It’s about connection. Does your website engage your audience? Does it make them
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
Optimizing web accessibility is not just best practice; it’s a pathway to an inclusive, positive online experience for all visitors by ensuring it’s comfortable and navigable for those with disabilities.
The KWSM Leadership Program is a 12-week course designed to help team members discover the leaders we can all learn to be. CEO Katie Wagner guides a group of like-minded
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
Facing the challenge of generating leads and increasing its market share in a competitive industry, Rakuten Super Logistics, a third-party logistics fulfillment and shipping company, partnered with KWSM for a
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
