This week, we’re giving you the tools you need to convert your Instagram into a business account to maximize your marketing efforts. While your website is the hub for your company’s online identity, your Instagram business account will be a … Read More
Facebook Messenger has a secret feature, and we have the code to access it, Instagram’s new Checkout feature will speed up your shopping process in-app, and Snapchat is going to be adding a gaming platform soon. This week’s trending stories … Read More
Nobody panic; Facebook and Instagram weren’t down forever, but during the eight hours last week the world lost access, it sure felt like it! This week on the Social Media Help Desk our panel is sitting down with host Katie … Read More
Most people know that the alt text, also known as “alt tags” and “alt descriptions,” is the written copy that appears in place of an image that helps screen-reading tools describe images to visually impaired readers. Many don’t realize that … Read More
Recently, someone reached out to the KWSM team and asked, “What’s the difference between creating a Facebook Ad and boosting a Facebook post?” Here at KWSM; a digital marketing agency, we heavily focus on running Facebook Ads for our own … Read More
At KWSM, our team is passionate about educating businesses about digital marketing and also providing resources that will enhance their online presence. With events such as Social Media Bootcamp, our team is able to help small business owners learn … Read More
This week’s edition of In The News will highlight some of the biggest takeaways from the 2019 South by Southwest (SXSW) conference. The conference is well known for being a hub of some of the world’s greatest creatives and innovators … Read More
At this point, you should know that video is taking over social media. Videos get better reach, more engagement, and are shared more. It’s easy to see the rise of video and think you can jump on the trend with … Read More
Refresh. Log out. Sign in again. Check wifi connection. Refresh. It did not take long for the world to catch on that Facebook and Instagram were down. This is a challenge for us, as we are constantly posting … Read More
Hashtags – everyone has an opinion about them between how many is too many and if its worth to use them on certain platforms. Since the pound sign became a “hashtag” on Twitter in 2007, it’s been used to start … Read More