It may seem like establishing a presence on Facebook is impossible without paid posts. Even though social media has become a ‘pay to play’ game for many brands, organic content is still useful if you are able to keep your … Read More
Did you know one billion people use Instagram every month? Instagram is also the second-most downloaded free app in the Apple app store after YouTube. It’s estimated that in the year 2020, 75% of U.S. businesses will be on Instagram. … Read More
In the news this week, you will learn how Facebook and YouTube are promoting the safety of their users and what Pinterest is working on for advertisers that use their platform. Facebook Responds to October Open Letter On Monday, Facebook … Read More
Social media for business is booming, and there’s no end in sight. Channels like Facebook, Instagram, YouTube, Twitter, and LinkedIn have a proven track record for growing brand awareness, increasing website traffic, and even bringing in new leads. If your … Read More
Looking to add a new social media channel to your business’s marketing strategy? Apple has just recently published the most popular apps of 2019. We’ve quickly covered the list of the top 3 free social media apps with the biggest … Read More
As we get ready to ring in the new year, Twitter is making new rules that will affect our newsfeed. On the heels of the 2020 election, Twitter has banned the promotion of political ads from politicians and political parties. … Read More
The new year is bringing on a new focus for data-driven changes across many of the social platforms. These changes will impact current users and new users. Facebook Promotes Data Portability Those photos and videos you thought might be stuck … Read More
The term “creativity” is thrown around a lot in the marketing world. It’s even one of our core values here at KWSM because thinking outside the box, solving problems, and generating original ideas is a huge part of what we … Read More
LinkedIn is a social media channel that’s known as the world’s largest professional network. Its mission is to connect the world’s professionals to make them more productive and successful. You can use LinkedIn to find the right job or post … Read More
LinkedIn becomes more transparent and takes on spammers and trolls, Facebook is zeroing in on your BFFs, and Twitter puts a temporary pause on a big purge. These are some of the trending stories in social media this week. … Read More