
The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an

Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a

Your followers love to know information about your business and industry, this is why it is important to find quality articles to share on your social media channels! Want to

Logging onto your Facebook account and updating your business page daily is a key element to your social media success. If you are carving out the time to log on

On most social media channels, the bio — or brief explanation of who you are — is the most important first impression you make. It gives users the opportunity to

Who doesn’t like a picture from the past? The nostalgia factor alone is enough to bring people together for a moment during their busy days. Throwback Thursday, or “TBT” is one

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a

Have you ever forgotten your Twitter password? You can now easily reset it via text message! Want to see more of our Tip of the Day Videos? Please subscribe to

You’ve been eager to create a social media presence for your business. You’ve set-up all of your channels and have chosen the perfect profile and cover photos to brand your

Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an

Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and

Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize

Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide

How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view

Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this

Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up