
The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an

Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an

Copying someone’s outfit just got a whole lot easier. In the coming months, Pinterest’s new visual search feature will easily answer the question of, “Where did you get that?”

While you may be consumed with Pokemon Go, there were many hot topics in the social media world. Facebook is bringing you a more intimate news feed, how you use

Mastering the Snapchat landscape is no easy task. Between the filters, face swaps, and the ever so popular dog-ears, it can be overwhelming to navigate the territory. While it might

On the internet, word travels quickly. Social platforms allow us to share information and stories with our friends and family with immediacy. The instant information we are consuming creates room

Twitter is continuing its push into the crowded live streaming space. The most recent event that the platform livestreamed was last week’s Wimbledon. The tennis championship was the platform’s first

Secrets, silence, and streaming are this week’s hot topics you may have missed as Facebook moves towards an encrypted Messenger, Instagram pushes the mute button on trolls, and YouTube looks

Snapchat’s claim to fame is the minimal lifespan of it’s content. It demands your attention because with Snapchat; you snooze you lose. After 24 hours the exclusive content is gone,

Facebook is now a multilingual social media machine. The platform recently announced its new feature called “Multilingual Composer.” This feature was tested with Pages, those Facebook pages specifically for businesses

Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an

Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and

Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize

Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide

How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view

Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this

Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up