For years, the goal of digital marketing was simple: Maximize traffic. Get more clicks, get more leads. That fundamental equation has been shattered by the
What better time than the holidays to make your customers and clients feel special! While this time of year brings plenty of hustle and bustle that crowds customers with sales,
After months of speculation, Instagram finally hid like counts off of posts, Facebook has erased billions of fake accounts, and Twitter turns to Topics. These are some of the trending
Does your website utilize the power of video? It’s more than just a design preference; it can be the difference between a web page that converts, and one that doesn’t.
Is there anyone/anything you have been following that you admire? Perhaps it is a brand that you enjoy shopping or an influencer that does an exceptional job showcasing products or
YouTube, Facebook, and LinkedIn have made updates this week that will help you feel part of a community, be more creative, and hopefully receive more business! YouTube Rolls Out Super
Landing pages are used to bring your audience to a checkpoint within your business or organization. Ultimately, you hope to capture their information for remarketing or encourage a direct lead
Between Baby Boomers, Gen X, Millennials, and Gen Z, social media use has become an integral part of everyday life. Whether they are using it to get in touch with
This week, we learn how much time teens really spend on their mobile devices, how much Instagram cares about their users, and what LinkedIn has planned for their new updates.
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
Facing the challenge of generating leads and increasing its market share in a competitive industry, Rakuten Super Logistics, a third-party logistics fulfillment and shipping company, partnered with KWSM for a
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
