The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Like it, love it or hate it, LinkedIn is one of the best places to network on the internet. LinkedIn is arguably the most professional of all the social networks.
Social media has many caveats. With frequent updates and resurfacing content, social media changes rapidly. Be sure to keep up on the most pressing and intriguing issues to help you
Social Media has become the world’s living room – the place where everyone gets together and talks. Because the world is watching, it’s important to know how to communicate properly.
Social media is very popular in the marketing world because of how effective it is. The reason is that it utilizes the inbound marketing strategy. Unlike previous marketing strategies, Social
Social media has many caveats. With frequent updates and resurfacing content, social media changes rapidly. Be sure to keep up on the most pressing and intriguing issues to help you
One of the most frequently asked questions regarding Facebook is: How does it generate revenue and convert fans into prospects? What you may not be aware of is that Social
Well, that was an exciting Super Bowl game! In between the Harbaugh family tension, Beyonce’s fierce performance, the blackout, and oh right, the game itself, there was plenty to talk
Overgram is a Social Media App for the iPhone that has been gaining a lot of popularity over the past few weeks. Probably because it’s actually pretty neat. What Overgram
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
