
The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an

Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an

One feature that is often overlooked on a Facebook page is comment replies. If you don’t know what comment replies are, let me explain. For a long time, all comments

The ever-evolving world we call social media is constantly reinventing itself. It is important to stay on top of these changes to get the most benefits out of the different

Twitter is a useful channel to instantly engage with your followers. Just 140 characters can bring you closer to the people and topics you care about. Here are the five

Sharing content on LinkedIn can expose you to a wider audience that you may be missing! Want to see more of our Tip of the Day Videos? Please subscribe to

The dictionary defines social proof as “A psychological phenomenon where people assume the actions of others reflect correct behavior.” It’s human nature that when we enter a new situation, we

If you’ve read my last two posts on setting up your LinkedIn profile header, as well as your summary, experience and education, and you have done your homework, you should

One of the great things about Facebook is that the site allows you to schedule your own posts as an admin to a business page. If you know you will

The ever-evolving world we call social media is constantly reinventing itself. It is important to stay on top of these changes to get the most benefits out of the different

Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an

Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and

Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize

Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide

How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view

Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this

Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up