The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
The future is here, and Instagram is doing its best at “keeping up with the Joneses” with new and exciting features rolled out in its most recent update! Frequent updates
Aside from mentions and hashtags, Twitter offers a variety of important features that your business can use to increase its engagement. Twitter makes it possible for your business to share
At Katie Wagner Social Media, we love to blog! We blog for many of our clients who represent a variety of industries. We also write about our expertise; digital marketing
Video plays such a huge part in social media; it’s no surprise that platforms emphasize the format. The battle between Snapchat and Instagram continues while Pinterest ramps up video for
At KWSM, we have regular in-house happy hours on Fridays. This means we shut the laptops, stop the work, and the entire team gathers in the conference room to sit
Since the site was created in 2003, LinkedIn has continued to grow as one of the most popular social media sites and has become the number one social site for
Pinterest announced a new auction-based way advertisers can buy available ad space for their business to reach customers more efficiently. That’s right; now the social media platform is enabling
Twitter is opening up its “Moments” feature for businesses and brands, Facebook is making your birthday even better with personalized video montages, and Instagram Video has now found its way
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
