The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Hashtagging! What exactly is it? A while back my social media-inept friend began badgering me about what sticking a hash mark in front of a random phrase or term in
A newborn baby is a magical thing, someone whose identity has just been named. Anybody involved in social media is a special person, with a high probability of having multiple
Jarrett Gucci from Dynasty Web Solutions is a WordPress pro… and wants everyone to know it! LOL
I love Twitter. It would be safe to say that it’s probably my favorite social networking tool. In 140 characters, I can share a simple thought. I have also made
As a photo enthusiast, I’ve been following Instagram since its inception last October. In case you’ve been living in a cave, Instagram is a photo manipulation program (currently available only as
BlogHer is an online blogging community, blog, annual blogging conference for women. It started in 2005 and is the biggest, most well known niche blogging conference, with over 3,500
Honestly, I wasn’t too impressed when Pinterest was first announced. I got a few invites that I immediately deleted from my inbox and shook my head every time I saw
GOP Candidate Newt Gingrich is a friend fraud! That’s right, the former House Speaker pays for his friends! Or for his Twitter followers, at least. During his presidential campaign, Gingrich
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
