The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
If you’ve been working hard on building your Instagram following and feeling frustrated with the results, you’re not alone. Networking and making genuine connections with your audience can be hard
Even in the ever-changing world of digital media, some companies struggle to find the right talent to join their team. With more than 1 billion people connecting with people on
Imagine a world where you can search Pinterest solely by pointing your phone’s camera at real world objects? Now you can thanks to the platforms newest “Lens” feature. Meanwhile, Instagram’s
Instagram has done it again! The photo-sharing app has released a new update that allows users to upload multiple images to a single post in a slideshow format, changing the
English, Spanish, Mandarin… and now Emoji. The world is embracing emojis as its new language, and these little characters are everywhere! What started as a means for text messages is
Just when we thought Pinterest couldn’t get more visual, it did. Pinterest’s new Visual Discovery Lens will allow you to point your phone’s camera at what you want to
Congratulations! You’ve signed up for KWSM Bootcamp. In just four weeks, you’ll learn how to master how to manage your Facebook, Instagram, Pinterest, LinkedIn, and YouTube channels. Even if
With more than 1.23 billion people connecting with family, friends, and colleagues just on Facebook, it’s easy to see that social media channels are becoming the most public and digital
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
