The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
You may not have a couch in your office, but with today’s digitally driven, modernized, instant gratification mindset you may need to play therapist for your clients and customers more
Imagine being able to learn new things you didn’t even know existed solely from scrolling through your Facebook feed. If Facebook’s new “Topics To Follow” feature that is currently in
There’s a perception that Millennials are abandoning Facebook in search of greener, less parent-friendly social pastures. FALSE! While this generation might not be jumping to accept their parents’ friend
Retweets and replies are essentially the meat and potatoes of Twitter (now called X), but there are a few key differences between the two that you might not know. By
When it comes to leveraging the power of competition, Facebook Inc. is currently the reigning champion, and Pinterest is their latest victim. In case you haven’t heard, Instagram’s latest update
How many times have you gone into a new class or networking event and had to give a quick elevator pitch about yourself? The nerves are sometimes unavoidable, which is
I scream; you scream! Apparently, we’re all screaming for ice cream, because the Museum of Ice Cream is taking social media by storm. A flurry of online articles, social media
Horse racing fans dressed to the nines in seersucker suits, vibrant-colored dresses, and extravagant hats will flock to Churchill Downs with Mint Juleps in hand on May 6 for the
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
