For years, the goal of digital marketing was simple: Maximize traffic. Get more clicks, get more leads. That fundamental equation has been shattered by the
Snapchat uses a VR feature to celebrate Black History Month, Facebook acquires a new shopping software, and YouTube is changing its algorithm to help you out. These are some of
Everyone has a bad habit or two, and you are likely aware of what yours are. While setting out to stop biting your nails or eating cookies before bed is
This week on the Social Media Help Desk, we’re sharpening our design eye with this week’s panel guests, web designers Daniel Thaete and Billy Bates. Your website is the hub
Google Analytics is widely used among businesses and has often been hailed as the best, free tool to track website behavior. However, if you are not very familiar with website
Pinterest is a visual pinboard that showcases a lot of things from products to inspirational posts! It is popular with fashionistas, workout buffs, people who love food, and of course,
This Friday at KWSM: a digital marketing agency, we will be hosting our third Bootcamp of the month-long series talking all about what could be the missing link in your
At KWSM, company culture is an important aspect of performing our best as an agency. While we keep ourselves busy with executing our clients’ marketing initiatives, we also like to
Facebook celebrates its 15th birthday and braces for its biggest challenges, Twitter releases never before seen information to the public, and Instagram and Netflix are teaming up to create a
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
Facing the challenge of generating leads and increasing its market share in a competitive industry, Rakuten Super Logistics, a third-party logistics fulfillment and shipping company, partnered with KWSM for a
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
