Hotel casinos in Las Vegas are beginning to emerge from their hiatus caused by the COVID-19 outbreak. MGM Resorts International, one of the hospitality giants on the strip, revealed their projected opening date and procedures to ensure they are protecting guests and employees.
All Las Vegas businesses should establish a plan of action for reopening, even though self-isolation is still recommended. It’s important to plan for the future, and be ready to open when the stay at home order is lifted.
Here’s what Las Vegas businesses should consider as hotel casinos reopen.
Declare Safety Procedures
Hotel casinos weren’t the first businesses to declare safety procedures prior to reopening, but they are prominent figures in the Las Vegas valley. In the eyes of locals, these business leaders tend to set a standard, so your customers may expect similar procedures as they begin to visit their favorite local businesses like yours.
Let your customers know that you care about their wellbeing by establishing safety protocols for your business. This will create a positive impact on potential customers.
Extend Contactless Services
Even when your doors are open, a portion of your customers may not be rushing back to eat inside restaurants, or shop in brick-and-mortar stores. Think about adding contactless service, either temporarily or permanently. Giving cautious patrons full-access to your services is a great way to establish loyalty.
By eliminating roadblocks for your customers you make the transaction process easier and more worthwhile. This could be a game changer as you rebuild your business.
Improve Website Transactions
Throughout the pandemic, websites have been a key component for most businesses who had to close their doors. Your business’ website matters now more than ever, so work to improve your website’s transactions. Even with patrons coming into your establishment, you want to make sure no customer who continues to stay home is unable to access your offerings. Remember, this is the new normal, and many customers may prefer to keep their distance, even when the law allows them to venture out.
94% of first impressions relate to your website’s design and user experience.
Want to make sure your website is effective for generating business?
Request a FREE 30 minute audit of your website.