The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
This weekend, it was reported that ten of thousands of Twitter accounts were hijacked. Hijacking occurs via phishing scams and clicking on virus links. Most of the attempts happen when
When Google announced Google+, the web was frantic for information and an exclusive invite to use their new service. Google has never been one to announce a new tool and
Why do you put your photos online? Is it to promote your cause or charity, share with friends or increase your business? Whatever your reason for putting photos online there
Meetup is a social media channel that’s often ignored by business owners. But it can actually help you demonstrate your expertise, find potential customers and clients, and monetize your Meetup. Mel Kotlyar, Founder of Meetup Zoo, explains how to do it!
People are passionate about their smartphone. If they have an iPhone they’ll tell you how great it is and folks who have a Droid go on about how cool and
Do you have a Foursquare account? How about an American Express card? Great! You’re now part of The Social Currency. Last year, American Express partnered up with Foursquare to launch
I love technology. I love my smartphone, computer, television and iPad. They keep me in touch with the world, allow me to work more efficiently and let me watch the
Imagine yourself at a business networking event, you’ve met someone worth connecting with and you’ve just run out of business cards or you forget them at home so you’re scrabbling
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
