The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Social media zeroes in on one action: Being social. Simple, right? Well, not exactly. It’s easy to connect with users by liking a post or leaving a comment, but doing
Talk about growth! In the last six months, over 100 million users have joined Instagram, boosting its popularity and increasing the likelihood of it being an important channel for
Instagram is giving more visual power to iPhone 7/7 Plus owners with a backend roll out of Live Photos support via iOS. Meanwhile, Twitter has officially killed off usernames in
Have you ever stumbled upon an Instagram account that catches your eye while navigating through the Explore page, only to have it wiped from your memory when you try to
New year, new you? 2017 is here and while you’re working to maintain your personal resolutions of drinking more water and eating less sugar, why not apply some of those
At Katie Wagner Social Media, we are always looking for ways to expand our reach and help more companies grow. We believe that social media is a powerful tool for
Is it time to ditch the Inbox and focus on the buzz surrounding social media? There are social media trends popping up left and right and marketers are jumping at
It’s 2017, and flat lay photos are still in style across all social media channels. Styling a flat lay photo shoot can be a great way to create some
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
