The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
It’s an Instagram takeover during today’s Social Media Help Desk. This week our host Katie Wagner is back with content team members Taylor Glaze and Shawn Reynolds to discuss this
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In
As a business and a consumer alike, everyone knows how easy it is to hit the unsubscribe button. There’s a fine line between keeping your audience engaged and becoming “noise”
Recently, Facebook’s apps have undergone changes that are dedicated to making the user experience even better – especially following the F8 Conference. We’ve seen new stickers on Instagram, privacy features
Are you an entrepreneur eager to learn how effective marketing can transform your business? A tried and true way of learning more on a topic is turning to good old-fashioned
As a business owner or company, you may have come across the term “ADA compliant,” but may not fully understand what it means and how to properly ensure that your
If you’re using Instagram to market your product or service, chances are you’re trying to find the right audiences with hashtags. And sometimes we go a little overboard on the
Planning your island getaway this summer? Pack your bags; just don’t set your social media on vacation mode this summer. While the next few months are filled with events, soirees,
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
