The CEO’s Guide to Employer Branding
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Katie Wagner
May 7, 2026
Finding and retaining top talent has become the single greatest hurdle to scaling a modern business. For years, I’ve watched CEOs treat recruiting as an
Are you ready to shape up this summer? No, we’re not talking about running laps or lifting weights. We’re talking about your shaping up your business’s social media at our
Today, consumers have a world of resources at their fingertips to help them buy products and services online. As more brands establish a strong social media presence on Instagram, it’s
When The Jetsons were on TV jetting around in their flying car, things like virtual reality and cryptocurrencies seemed as achievable as flying pigs. This week in social media news,
Technology is amazing. Although it has its pitfalls, it has allowed us to streamline so many processes, automate innumerable tasks, and connect with countless audiences. This has been especially true
Your website is the cornerstone of all of your online business activities. Whether you sell a product or a professional service, the quality of your website will determine whether a
Video is becoming the number one asset in digital marketing regardless if it’s shot horizontal or vertical, and we want your business to reap the benefits. Aside from client management,
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In
Holland’s Custom Cabinets is a high-end custom cabinetry manufacturer that serves both commercial and residential projects in Southern California. They partnered with KWSM to implement a brand refresh and an
Putterman Law is a business litigation and construction law firm specializing in representing clients in complex legal disputes. Based in Southern California, the firm’s attorneys serve clients throughout California and
Front Desk Supply is a leading hotel supply company with over 50 years of experience, trusted by hotel owners, general managers, and housekeeping directors across the United States. They specialize
Americover is a leading U.S.-based supplier of plastic sheeting and polyethylene solutions. They serve a diverse clientele across the construction, horticulture, and agriculture industries, providing high-quality products for a wide
How to Create Accountability In The Workplace The Merriam-Webster definition of accountability is “an obligation or willingness to accept responsibility or to account for one’s actions.” However, most people view
Each quarter, the KWSM team attends a professional development seminar led by an expert in their respective industry. Recently, we heard from Culture Index Executive Advisor, Tim O’Connor. During this
Recently, I had the opportunity to mentor KWSM Project Manager Alli Knight during the annual KWSM Mentorship Program. This program takes place for 3 months every year and pairs up
