Maintaining a blog for your business is a commitment. In order for your blogging strategy to work effectively, you must be consistent. Whether your blog is scheduled to go up every other day or once a week, some days you’re just not feeling the writing vibes. Take it from someone who writes a lot — writing is hard. You must be focused, creative, concise and meticulous all at once. It’s no wonder writer’s block creeps in from time to time. And it’s better to nip those writer’s block blues in the bud than to produce a piece that is not your best work.
Here are three tips to help defend against writer’s block:
1. Get Inspired
If the writing gods are failing you, sit in your favorite spot, put on some tunes (your favorite playlist perhaps?) and relax. Sometimes, thinking too much about what you are going to write will bring you down. Your mind needs to be cleared of all the clutter. Work in an office? Take a 10-minute break outside for some fresh air and new scenery or have a short chat with your coworkers in the break room. You never know where your inspiration could come from so let yourself be open to ideas.
2. Start With a “Working Title”
Do you have a general idea of what you want to write about but can’t seem to find your way? The answer: start with a “working title.” I always write down a few words as my “working title” before I dive in to give myself a general direction. Sometimes, the blog ends up being something completely different, so I’ll have to rework the title to make it more concise. It’s a great way to get those creative juices flowing!
3. Eliminate Distractions
Turn off the phone, unplug from the Internet and clean up your workspace. A cluttered desk puts the mind in a state of confusion and there’s nothing worse than being deep in the writing flow and having your phone ring. Carve out some time in your schedule just for writing — maybe two hours depending on the length of your blog post. It’s important to give yourself time and space to be in solitude in order to stay focused.
When you apply one or all of these methods, you’ll find that writer’s block is simply a minor speed bump that you can overcome easily and stay in the creative flow to rock your next business blog post!
And, of course, don’t forget to share your blog on all your social channels.
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