Social media can be an important source of both paid and organic traffic for your business, but your presence on those platforms is only one component of digital marketing success. Read the posts below to find out how social media should fit into your digital marketing strategy.
It’s no secret that video is an important element of any comprehensive social media marketing strategy. Did you know that more than 1.5 billion people
If you’re on LinkedIn, you know that the social platform is used by business professionals looking to expand their professional network. But did you know
Social media engagement is important for any business and is a useful metric to measure the reach of your brand and the awareness of your
In today’s world, visual content is essential to help spread your message on social media. Not only does it lead to higher engagement rates from
If you’re creating a substantial amount of content for your company’s social media channels, you may have gotten into the habit of posting the same
We’ve all seen the viral dances or trendy hacks that TikTok has to offer, but this app is much more than a source of entertainment for
Instagram has become the go-to platform for customers to get more information on products and services they’re interested in. It’s important to recognize the opportunity
Since it began in 2004, Facebook has evolved into one of the more dominant social media platforms in the world. There are 2.80 billion active
