If you have a LinkedIn company page, it’s important to track how things are going. Fortunately, LinkedIn has analytics built right into the site that allows you to track things like followers, engagement and reach. Utilizing this tool will allow you to see what is working and attract new
Are you looking to add a little personality to your LinkedIn group? Maybe you like the discussions going on, but would like to make the group more visually appealing to new visitors to the group. There are three places you can upload images to your LinkedIn group. Two of
Wineries provide an incredible platform for quality Facebook content. From their retail shops and tasting bars to wine clubs and private events, wineries have an incredible amount of content at their fingertips everyday. With such a visual and customer centric business, Facebook is an ideal social media channel for wineries to stay
If you haven’t noticed yet, YouTube has made some changes to the way channels are laid out. Some of these changes are pretty significant, so it’s important to review your channel to make sure it is looking the way you want it to. I am using examples from our channel
Website Analytics. Just the thought of it is enough to put most people to sleep. (kind of like this cat…) Analytics can be overwhelming. It’s a lot of numbers and confusing terms. And yet, most business owners know that if they are trying to improve their website, analytics are important.
Sometimes, it’s knowing what not to do that is helpful. By avoiding these 5 common mistakes on Facebook, you’ll have a better chance at engaging with your current fans and attracting new fans as well. Not Deleting the Link Did you know that once the preview of the link
Everyone wants to get more fans, followers, subscribers and connections for their business. How do you do that? The key is to start small, and grow from there. Here’s how to take the first step toward growing your online network. Identify your offline network, and create it online. It’s a
Hotels offer an incredible opportunity for engaging your guests on social media. However, figuring out what to post can be a struggle! Here are three real examples for inspiring your content creation! Relate Content to Current Events One of my most favorite hotels to stay is Hotel Indigo in
If you own a restaurant, you’ve probably seen your customers checking their smart phones while sitting at the table or waiting in line. Harness the power of that activity with these three simple tips to get your customers talking about your restaurant on social media. Yelp Check-in Deals These days,
Haven’t you heard? There’s a new social media channel! If all it took were a new social media channel to get me excited, I would be in a constant state of euphoria. It seems that new social media sites are literally showing up everyday. However, there is one new app
