Author: KWSM Team

Edit Your Facebook Link Previews with Domain Verification

If you manage a Facebook page, you may fondly recall when anyone was able to edit any link preview to a post. In an effort to crack down on misinformation being spread on its platform, Facebook removed users’ ability to edit link previews. While unrestricted editing access is gone for

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how to take in-house photos

How To Make Your In-House Photography Look Professional

Small business owners understand – you don’t have endless funds to spend on marketing (or any single facet of your business for that matter). When money is spread thin, good budgeting rules all, and content creation is often the first on the chopping block. If you aren’t ready to upgrade

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4 Marketing Strategy Tips for Your Las Vegas Business

Like many other major cities, Las Vegas reopened its doors cautiously in early June. With strict measures in place, casinos, movie theaters, restaurants, and bars welcomed back guests. You likely pivoted your strategy towards reopening your business. Now that you’ve been open for a few weeks, it may be time

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Brands Consider Cutting Facebook Advertising in July

A Facebook advertising boycott for the month of July is gaining momentum among some major brands. Companies such as Ben & Jerry’s, Eddie Bauer, Patagonia, REI, and The North Face have all pledged to pull advertising money from Facebook and Instagram through the month of July. The effort comes after

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How to Create a Marketing To-Do List that Works

Where marketing is concerned, it’s easy to get lost in a sea of ever-compounding tasks. Before you know it, everything is urgent, and nothing is getting done. Here’s how to build a to-do list that will allow you to be more proactive with your marketing efforts and get more out

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