If you manage a Facebook page, you may fondly recall when anyone was able to edit any link preview to a post. In an effort to crack down on misinformation being spread on its platform, Facebook removed users’ ability to edit link previews. While unrestricted editing access is gone for
Small business owners understand – you don’t have endless funds to spend on marketing (or any single facet of your business for that matter). When money is spread thin, good budgeting rules all, and content creation is often the first on the chopping block. If you aren’t ready to upgrade
Looking for an edge for your online ads? YouTube is bolstering the opportunity for e-commerce sales with new product listings. YouTube Ads eCommerce Product Listings YouTube is trying to make video ads more shoppable by adding eCommerce product listings beneath video ads. The listings give the viewer the ability to
Like many other major cities, Las Vegas reopened its doors cautiously in early June. With strict measures in place, casinos, movie theaters, restaurants, and bars welcomed back guests. You likely pivoted your strategy towards reopening your business. Now that you’ve been open for a few weeks, it may be time
Hashtags are an important piece of most social media marketing campaigns. Whether your focus is Instagram, Twitter, or even Tik Tok, using a branded hashtag can help you keep track of all of your user-generated content and help your campaign reach thousands of users. The video sensation app, Tik Tok,
A Facebook advertising boycott for the month of July is gaining momentum among some major brands. Companies such as Ben & Jerry’s, Eddie Bauer, Patagonia, REI, and The North Face have all pledged to pull advertising money from Facebook and Instagram through the month of July. The effort comes after
The Occupational Safety and Health Administration (OSHA) recently released new guidelines for employers to practice COVID-19 control and prevention when employees return to work. As our community reopens, Orange County businesses should read these guidelines and communicate changes and new protocols with their employees. We’ve shared a few tips on
Where marketing is concerned, it’s easy to get lost in a sea of ever-compounding tasks. Before you know it, everything is urgent, and nothing is getting done. Here’s how to build a to-do list that will allow you to be more proactive with your marketing efforts and get more out
