Business owners know the importance of maintaining a social media presence, but not everyone does it well. Running successful social media takes time and expertise. It is not enough to occasionally publish improvised posts if you are looking to reap the full benefits that social media has to offer. There
Facebook is continuing to update its live video features, meaning more video broadcasting and more opportunity for businesses. It’s no secret that live-streaming has become a major social media element today: from Snapchat’s immediate video uploading, to Twitter’s sports streaming, to Facebook Live. If you’re a business, there are four
Instagram is the visual playground of the social media world. It’s a place for users to illustrate their story through photos and with so many editing tools and filters available today, the Instagram feed has never looked so good. But is image really everything? While we admit a well-crafted photo
Canva has always been a favorite tool of content creators. The website launched in 2013 and put easy and accessible designing into the hands of amateurs and professionals alike. Unlike Photoshop and other more complex design programs, Canva has always been built around the need for a user-friendly tool where
Copying someone’s outfit just got a whole lot easier. In the coming months, Pinterest’s new visual search feature will easily answer the question of, “Where did you get that?” Pinterest’s visual search feature will allow users to snap a picture of clothing, furniture – you name it, and then
Mastering the Snapchat landscape is no easy task. Between the filters, face swaps, and the ever so popular dog-ears, it can be overwhelming to navigate the territory. While it might be one of the most popular social media platforms to date, it may not be the most user-friendly. Regardless of
On the internet, word travels quickly. Social platforms allow us to share information and stories with our friends and family with immediacy. The instant information we are consuming creates room for new business strategies that wouldn’t be possible without social media. In 2009, KickStarter emerged. The platform allowed users to
Twitter is continuing its push into the crowded live streaming space. The most recent event that the platform livestreamed was last week’s Wimbledon. The tennis championship was the platform’s first high definition TV event. While tennis fans enjoyed the event, football fans are awaiting the arrival of the NFL on
