Author: KWSM Team

Kick Off the New Year with Fresh Video Content

Kick Off the New Year with Fresh Video Content

Following a year of significant unforeseen challenges, many small businesses are finding themselves unprepared for the new year and its upcoming marketing campaigns. With digital marketing becoming more important than ever, video is on many business owner’s minds as they think about how to connect with their target audiences. Keep

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How to Market Your Law Firm This Holiday Season

The holiday bustle seems to take us by surprise every year, even during a global pandemic. If there was ever a time that people needed holiday cheer, it’s this year! No matter the area of law your firm practices, you should be sure to spread messages of joy to your

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4 Strategies For Marketing Your San Diego Restaurant Amid COVID-19

The coronavirus pandemic has transformed the restaurant and hospitality landscape, and those restaurants that have been unable to adapt to new approaches of promoting and marketing their business are struggling. As San Diego has entered the purple tier, which imposes the most stringent restrictions on dining establishments, it’s imperative that

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tactics_to_incorporate_holidays_into_marketing

4 Tactics To Incorporate The Holidays In Your Marketing Strategy

The holiday season is upon us, and that means we’re down to the wire to effectively execute your holiday marketing strategies. If you’re offering seasonal deals or discounts, strategizing your campaigns needs to be done well before those promotions actually start. If you are only just getting around to thinking

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Become a More Effective Leader With Extreme Ownership_1

Become a More Effective Leader With Extreme Ownership

One of the resounding themes in KWSM’s leadership training is self-governance. This concept of being in control of your thoughts and emotions directly applies to your success as a leader. It’s about owning your mind and acting with intention. Extreme ownership is an alternative concept to typical ownership. When used

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