Author: KWSM Team

LinkedIn Gets a Makeover for Productivity and Success

LinkedIn desktop, is that you? You’re looking extra beautiful! LinkedIn has been teasing us for weeks, but the professional social media platform finally shared its new desktop look. The update brings content to the center of the page that includes and highlights conversations and opportunities. LinkedIn noted that this is

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How to Get a Sizzling Start On Twitter

If you’re ready to let your voice be heard on social media, it’s time to take your talents to Twitter! This social media channel is perfect for keeping up with trending topics, connecting with other brands and having direct conversations with members of your target audience.   Make sure you

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Easy Ways Your Business Can Use Pinterest to Drive Website Traffic

You spent hours researching and crafting the perfect blog post to promote your newest product. You even posted the blog on your company’s website, but readership seems disappointingly stagnant. An organized, innovative promotion plan on Pinterest may help. To increase blog visibility, it is important to drive traffic to the

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The Truth About Social Media Posting Times

One of the most common questions people ask us is, “When’s the best time to post on social media?” You’ve likely stumbled across your fair share of online articles professing specific days and times as the key to posting success. And while these times can serve as a great starting

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How to Increase Video Views on YouTube

Video content creation can be a great way to express your brand’s message in a visual and engaging way. If you’re spending the time and energy producing quality content for your company, you want to make sure your target audience is accessing it. Some companies manage their YouTube channel with

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An Inside Look at Audience Behavior on Social Media

Social media has been changing and evolving for years. Look back to the days of MySpace, before Facebook even existed. Then Facebook stole the popularity, Twitter was growing in numbers and those were the only two platforms a social media user would name. Instagram came along placing emphasis on pictures

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