Author: KWSM Team

LinkedIn Events: The Launch Has Arrived

In late 2018, LinkedIn started rolling out an Events feature. This feature is intended to provide LinkedIn members with “an easy way to create and join professional events that interest them.” The rollout has been slow, but rumor has it that it will be complete to all English-speaking users in

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Where Do Hashtags Belong On Social Media?

Many underestimate the power of the #hashtag.    Social media users use hashtags to either discover new content from like-minded people or to have their own content more discoverable.  For businesses, hashtags can get you in front of the right audience, increase your engagement, and build your brand as a

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blogging

Are Blogs Important for My Business?

It doesn’t matter whether your business sells products or offers a service, your customers and clients need to understand what you offer and why. While your website may have product or service pages, blogs offer a deeper dive into the who, what, where, when, and why.   Blogging is an important

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How We Get The Creative Juices Flowing At KWSM

When you search for the core values of KWSM, the first definition you will find is creative.  Creativity is the secret sauce behind so much of the magic that our team brings to our clients. Telling one client’s story as many different ways as possible wouldn’t happen without the creativity

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4 Tips To Improve Your Email Newsletters

Email is an integral part of daily life. By 2022, the amount of global email users is expected to reach 4.3 billion users. That is half of the world’s population. Customers want to hear from you; so it’s important that your emails are captivating and drive action.       

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facebook ads

Facebook Ads: Why Are They Important?

We see them all the time as we scroll through our newsfeed on Facebook, but have you ever wondered how Facebook ads really work? They can be intimidating for many businesses, but there are several reasons why they can help your business – whether it’s a product or a service.

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Core Values at KWSM a digital marketing agency