Whether there is an earthquake in California or Instagram has crashed (again), everyone immediately turns to Twitter to share their thoughts. This social media platform has become the go-to spot to find original memes and to talk about the world’s biggest news. Conversation is Twitter’s superpower. In a recent
This month, President of KWSM Katie Wagner and some of our KWSM team members visited Vanguard University for The National Conference for Coerver Coaching. Coerver Coaching is the world’s number one soccer skills teaching method, with over one million players, parents, and coaches in 47 countries over the last 35
Every email your business sends out is meant to be opened. Just like social media, email marketing tactics that worked a few years ago may not be as successful now. The ever-evolving landscape of the digital world does not wait for anyone. As we head into a new decade, it’s
It’s beginning to look a lot like Christmas! In the news today, we share some of the newest updates that Instagram, Facebook, and Twitter are gifting us this holiday season. Facebook Finds False Claims Faster Facebook announced that they have a new pilot program. The program will help the fact-checkers
How many digital marketers does it take to screw in a lightbulb? None — they’ve automated it. How many digital marketers does it take to cook Gnocchi and Eggplant? — That would be 13. The KWSM team took a break from the digital world on Friday to try something that
With a majority of businesses incorporating video into their marketing campaigns, the various types of video continue to emerge. One of those video types if interactive video. What Is Interactive Video? Interactive video allows viewers to interact first-hand with the video. Viewers can click, drag, scroll, hover, gesture and
It may seem like establishing a presence on Facebook is impossible without paid posts. Even though social media has become a ‘pay to play’ game for many brands, organic content is still useful if you are able to keep your fans engaged. If you’re able to post interesting content, you
Did you know one billion people use Instagram every month? Instagram is also the second-most downloaded free app in the Apple app store after YouTube. It’s estimated that in the year 2020, 75% of U.S. businesses will be on Instagram. If you’ve been thinking about joining the popular social media
