Back in March, no one could have predicted how different our daily lives would be more than six months later. While some places in the country are beginning to look more familiar, there also are cities and states where we need to continue to adjust. Social distancing is likely to
If you aren’t evolving, you’re dying. This seems to be the motto of our social networking-heavy world. In early September, LinkedIn released not one, but three new features that are all aimed at helping businesses stay connected with their communities during this unusual time. Utilizing these new features
As a business owner, you are always trying to find ways to raise brand awareness and encourage your audience to buy from you. Now, Google, Facebook, and YouTube are making changes to their ads platforms to help. Google Creates a New Way to Track Video Ad Conversions Although users may
Beauty brands reach a majority of their audience through social media. With different platforms to showcase products, there’s certainly an opportunity to get reach and engagement. But is there a platform that stands above the rest? Instagram may come to mind for beauty brands, but Pinterest is one of the
Technology evolves every day, simultaneously transforming the world around us. Many companies have made the shift to incorporating beginner elements like Google Analytics, but there are a lot of more advanced data tools out there. As a business owner, you can learn what defines business intelligence and the most effective
Traditional networking is no longer a viable option for many Las Vegas business owners. Monthly industry meetings at Ferraro’s have been canceled and professional happy hours have been postponed. In a city where who you know matters, it can be difficult for local businesses to get their marketing efforts off the
With three more months to go in what has been described as one of the worst years in recent modern history, the 2020 memes are still going strong. They have been used to compare this unprecedented time to a dumpster fire, a toothpaste flavored bag of chips and dubbed March
Consumers are inundated with a wave of marketing messages every day, and it usually takes several online interactions with a law firm before a client decides that they want to work with you. Email marketing is a great way to engage your target audience and keep your referral partners up
