Social media has many caveats. With frequent updates and resurfacing content, social media changes rapidly. Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media. Using social media is one thing but using it well is the key to
If there’s one piece of advice that I could give business owners regarding social media, it is to not be discouraged. When you first start your business, chances are people aren’t busting down your doors and begging for your product or service. Customers and sales trickle in slowly, then gain
As with any sort of social interaction there are do’s and don’ts. There is a right way and a wrong way. There is formal and informal. And in social media there is such thing as a faux pas. As for the bigger picture, what is the acceptable behavior and how
Social media has many caveats. With frequent updates and resurfacing content, social media changes rapidly. Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media. Using social media is one thing but using it well is the key to
How do you stay active on Twitter without signing your soul away to the little blue bird (or the fail whale, in my case)? Things on Twitter move fast, to say the least, and the lifetime of a tweet is exceedingly short. Being on Twitter constantly isn’t possible, because face it, when
Everyone wants to get their content found on social media. We go through rigorous and tedious processes to use SEO to help optimize our websites, our blogs, pictures, everything. Attaching key words, indexing, writing pristine descriptions and making catchy titles all so that Google picks up your content. What if
Social media has many caveats. With frequent updates and resurfacing content, social media changes rapidly. Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media. Using social media is one thing but using it well is the key to
Remember my episode with Birchbox several months ago? Fortunately, Birchbox graciously reached out to me and we resolved the issue, but today my social media customer service (or lackthereof) saga continues, this time with an up-and-coming company called Everlane. Everlane touts to “create the finest luxury accessories and essentials under $100”,
