A top priority for many business owners is to get featured by the media. This PR coverage can help increase leads, draw in new employees, and show expertise in the industry. Unfortunately, journalists and media members receive hundreds of pitches a day and many stories never get picked up. Here
Facebook is one of the oldest social media platforms out there, but it certainly isn’t out of date. The social networking app continues to evolve and innovate experiences on the app. Facebook has been slowly integrating “grid view” to more accounts, offering a new look at viewing profiles. As a
Although social media has had a short life, it’s safe to say that it has completely changed the way that people interact with each other all around the world today. World Social Media Day comes each year on June 30th and is a way to celebrate the importance of social
The recent Instagram feed refresh has been rolling out to take on rival social media channel, TikTok. This new design will impact the standard square format, increase favoritism for Instagram Reels, and launch story customizations. Here are the changes you should know that could impact your current social media marketing
Google Shopping + Google Marketing Live 2022 If you run e-commerce and you have products in Google Shopping, you probably look forward with anticipation each year to Google Marketing Live, where the company announces new innovations in the platform. Google recently held its big event, and we want to
If you’re having trouble growing your social media presence, you may want to consider adding influencers to your marketing strategy. Influencers are a great way to help you get the word out and increase brand awareness. Influencer marketing is a type of social media marketing that uses endorsements, product mentions and
Social media marketing is a great way to begin to build relationships with your new customers. Platforms like Facebook and Instagram can also facilitate relationships with your current customers and continue to build loyalty. With your efforts on these channels, you’ve already got a great social media marketing strategy. Complement
Social media marketing is more than just posting a selfie on Instagram. When using the right strategy, you can help your business reach out to new customers, gain insight from your current customers, and increase your overall brand exposure. Here are more benefits of social media marketing than can help
