Author: KWSM Team

What You Need to Know About Instagram’s Big Changes

When it comes to telling a company’s story, few things are more powerful than a great image. Instagram has quickly grown to become a favorite for companies and regular people alike, having attracted hundreds of millions of users in just a few short years. As you can imagine, this has left

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Facebook Lets Users Search Posts

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant.

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4 Ways to Make Your Blog Shareable

At a basic level, there are a few things that every blog post should have to make it shareable. Whether it actually gets shared depends on the quality of the content – remember, there is no ‘viral’ button to push. However, making it easy for your blog to be shared

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Facebook Will Add Call to Action Buttons

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant.

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Three Ways to Quickly Improve the Image of Your Business

It’s difficult to keep track of every aspect of your business’s public image.  Websites, contact information, business cards and employee bios are all things that are constantly changing yet remain difficult to keep track of.  And while you should certainly keep track of all of those things, here are a

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Build Your Professional Brand on LinkedIn

Have you taken time to think about your own personal brand? Many business owners dedicate so much time to their company’s brand image that they forget about their own. However, in the age of transparency, more and more people are digging further than a company’s web page. Social media is

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Pinterest: Optimize Your Pins for the New Smart Feed

Recently, Pinterest tested out a new Smart Feed on their users, and now it’s here to stay. Pinterest users will now see pins at the top of their feed that Pinterest considers the best fit for that individual user, rather than seeing the newest pins first. The pins that appear

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