Curating an aesthetically-pleasing Instagram feed isn’t something that can be done in a snap, but one secret to making your photos look their best is manually editing photos through the use of photo-editing apps. Although Instagram provides a number of in-app filters and photo-editing tools, other apps can offer a
STEPS TO CREATING A SOCIAL MEDIA MARKETING PLAN Whether your marketing department is a single person or a multi-leveled division of your company, acquiring customers and developing a lasting relationship with them is the bottom line. It is becoming more and more evident that social media is a tool to
As January quickly comes to a close, your favorite social media channels are making changes right before the buzzer! Facebook has a new record to flaunt, Twitter has a new team roster, and you could soon have better ways of expressing yourself. Here’s a look at what you might’ve missed
Lets face it, getting free stuff is not only exciting, it’s addicting! This doesn’t mean you have to start scrambling around the office for unwanted items to giveaway; freebies can be pieces of advice that educate or empower a person. Here’s how to turn those online incentives on social media
If you’re busy managing robust social media channels, you’re probably on the lookout for ways to post with greater efficiency. There are thousands of free tools out there, but as industry professionals, we can make some recommendations for the best of the best. These five websites and apps all do
When it comes to content marketing, it can be tempting to view it as a sales support piece, but in doing so, it is easy to overlook its true purpose. Instead, content marketing should be viewed as an engagement opportunity for your customers or fans. In a perfect world your
Social media is ever evolving, and it’s important to keep up on the trends. This week, Facebook launched a new campaign against hate, Twitter tanked, and YouTube unveiled some sneak peaks of the Super Bowl. Here’s a look at what you might’ve missed in social media news over the past
An annual audit is a necessary evil for all healthy businesses. It helps establish which divisions or departments are performing the best and which processes are working most efficiently; conversely, an annual audit can identify the areas that could use an overhaul. In terms of your social media initiatives, conducting
