It’s rare to find a website that doesn’t include a blog these days, and for good reason. Blogging is a great way to communicate with your audience in a more detailed and personal way; it also provides a massive boost for your SEO. Having a blog is one of the
You may be optimizing for mobile devices with SEO but are you doing the same for pay per click (PPC) campaigns? If not, you should be as mobile searches will only grow. Currently, over half of all searches are performed on a mobile device, which includes both smartphones and tablets.
Connectivity is a necessity; and if you’re like many people these days, you can’t breathe without your electronic device. That’s right. To some of the disciplined out there, OK… you’re better than us. But for the rest of us junkies, having that mobile connection is a must, and that means
At KWSM we are always trying to cultivate new, innovative ways to help our clients grow their businesses. When we decided to open our Atlanta office in 2016, it was so that we could have a presence in the eastern time zone and better serve our clients across the country.
Telling your brand’s story can sometimes go beyond the office and out into the world. Whether you travel to a trade show, a conference, or any other type of event, your brand has the opportunity to tell its story uniquely. Here are three ways you’ll want to use social media
When you set up your social channels, you probably spent hours making sure they were perfect. You got the wording, the images, and your information exactly how you wanted. The initial work can give you a well-deserved sense of pride, but sometimes you need to revisit your work with
SEO is changing. With each Google update, the dynamics of organic search evolves as the company works to keep itself relevant to the way people are searching. As these changes occur, you may think that you must revamp your whole strategy for SEO, but that idea is not the case.
For every yin, there’s always a yang. This balance in life is the same balance in your marketing strategy. For every quality piece of content you have, there will always be data behind it. From analyzing your audience to re-working your overall strategy, Google Analytics can help you decipher this
