What a time for creators! After certain channels were affected by sudden penalties and demonetization, the pressure was on for YouTube to look into unique solutions to keep creators engaged with the platform. In a keynote address delivered at VidCon, YouTube Chief Product Officer Neal Mohan discussed several new features
Pinterest has announced its new collaboration feature, and Instagram is introducing a new interactive sticker to its Stories feature. LinkedIn’s new translation option attempts to break the language barrier on the professional networking platform. Here’s what’s trending in social media this week… Pinterest’s New Collaboration Feature Pinterest has become a
Working on social media, no matter what the platform, is incredibly difficult, especially when you’re starting out. Finding content that works, developing your tone of voice, and learning how to interact with your audience is not easy, especially when you treat your accounts like your personal account. One of
Sure Instagram is filled with fun, creative and sometimes silly content, but the strategy should still be taken seriously. We’re not trying to be a kill buzz, but creating buzz around your brand is important to us. Sure your Instagram business page is more relaxed than your LinkedIn page but
Behind all of the glamorous images, fun graphics, and witty captions in social media are metrics that can tell you how your content is resonating with your audience. While gathering and analyzing that data might not seem like the most exciting part of the month compared to content creation, reports
Building a social media presence for your brand is a no-brainer these days. As of 2017, the average person spends two hours a day on social media. Additionally, it’s a free marketing platform, so why not? Though even with the many social media platforms available, businesses continue to struggle with
The root of all social media marketing is good content and there are many different types that can be created for different channels. Knowing how to source, create your own, and find user generated content is all a part of creating a solid brand image. Create and find the different
If you haven’t utilized video as a marketing tool, you are falling behind. 87% of online marketers are using video content, and the numbers continue to increase in popularity each year. Knowing this, the pressure is on to come up with new, innovative marketing tactics. Lucky for you, we’ve come
