Author: KWSM Team

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How To Boost Website Conversions

There are approximately 4,083,105,000 Internet users searching the world wide web daily. What are you doing to not only attract your audience to your website but convert them? While there are several ways to increase website conversions, here are seven to get you on the right track.   Optimize Your

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How to Create An Effective Instagram Caption

Not all Instagram captions are created equal, the best captions connect followers with the content and make your content and brand more relatable. Creating a good Instagram caption isn’t always easy and can get a little boring and repetitive! If you find yourself with Instagram caption writer’s block we have

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Inside KWSM: How to Achieve Functional Health with Dr. Vince DiSaia

One of the bonuses beyond our salaries and benefits package working at KWSM: a digital marketing agency is the quarterly professional and personal development sessions we have. Dr. Vince DiSaia, DC, founder and clinic director of Momentum Functional Health was KWSM’s third-quarter guest speaker, and he did not disappoint in

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How to Use Video on Your Social Media Channels

Last week, we spoke about how Social Video Marketing helps you grow your social media and in turn, your business. It would be only fair to share some of the most popular channels for posting video content and increasing engagement.    LinkedIn   LinkedIn is one of the fastest-growing social

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Facebook ads

My Facebook Ads Aren’t Converting, What am I Doing Wrong?

Social media advertising has changed the game–literally. Creating ads today doesn’t require thousands of dollars for distribution through magazines and TV. You can get in front of potential customers right where they spend the majority of their time–social media channels. A good Facebook ad campaign can help you increase brand

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5 Major Advantages to Using Email Marketing

First thing’s first, let’s crush the myth that email marketing is old news. When used correctly, this tool can add an extra spark to your content marketing plan. It acts as the perfect hub for your audience (especially during things like Instagram and Facebook shutdowns). Email marketing has several advantages

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