Websites

When you review the Google Analytics data, you find that you have a great average session duration, a higher than normal pages per session, but there are very few conversions. You begin to do some research, and you may find … Read More

Two changes are coming in the next few months to one of the tools that most of us use every day – Google. Learning about these changes before their full rollout is a good way to ensure that your business … Read More

Your website is a credibility piece for your brand and acts as the hub of your digital marketing strategy. If your online marketing is successful, you will be able to drive more qualified traffic to your website. Once you get … Read More

SEO best practices have rapidly evolved over the last 10 years. Are you up to date with which SEO strategies are most important to help your business succeed? Keep reading to make sure you’re putting effort into what matters most. … Read More

In late 2020, data revealed that over 50 percent of web traffic is coming from mobile devices, and it’s not hard to understand why. People have their smartphones accessible at all times and Googling something or visiting a website is … Read More

When a customer visits your website, this is your opportunity to give them a reason to buy your products. As eCommerce marketers, we have a responsibility to fulfill the expectations of customers and give them the tools they need to … Read More

Google has many useful features outside of their well known Google Search and Gmail. In fact, they have so many features that there’s a chance you don’t even know about all of them. A few of these features can help … Read More

While many people understand the basic concept of Search Engine Optimization (SEO), most people don’t fully understand its potential impact or how easily it can be implemented into their current blogging efforts. If you haven’t already incorporated blogging into your … Read More

Having a clean website can play such a huge part in your conversion rate each month. We want our websites to provide good information about the services or products we offer, but we must execute a few easy design practices … Read More

While it’s great to have a healthy social media presence, eye-catching graphics, and a big email list, these things are all for naught without an attractive, functional, and user-friendly website.   Here at KWSM, we tell our clients that their … Read More