Social media can be an important source of both paid and organic traffic for your business, but your presence on those platforms is only one component of digital marketing success. Read the posts below to find out how social media should fit into your digital marketing strategy.
Managing a variety of social media accounts can be difficult, especially when you are not sure how to keep your profiles up-to-date, professional, and on-brand.
In midst of the COVID-19 pandemic, nationwide protests, an upcoming presidential election and a call to boycott advertising on the most popular social media site
As we begin to enter a stage of lockdowns, platforms such as Facebook, Instagram and Pinterest are planning ways to make the transition easier and
Instagram’s popularity can be attributed in part to the way the platform encourages engagement between different communities, individuals, and businesses. Because of this dynamic on
Instagram has introduced a new way to raise donations for causes – everything from COVID-19 aid to activism groups fighting for change. “We’ve seen a
In the current climate, it seems as if the whole world has gone online! Not only are businesses working to step up their digital marketing
While almost every business has a section on its website dedicated to Frequently Asked Questions, there is no guarantee your customers will go to your
KWSM’s Social Media Bootcamp webinars are an ideal opportunity to learn how to create a social media plan for your business that delivers results. Whether
