Social media can be an important source of both paid and organic traffic for your business, but your presence on those platforms is only one component of digital marketing success. Read the posts below to find out how social media should fit into your digital marketing strategy.
Whether your business posts on all social media channels or only one, there are questions you should be asking yourself. In the always-evolving world of
Happy Halloween! It’s the season for screams, frights, and things that go bump in the night. As we all know, in the world of social
Twitter has pulled the plug on popular video looping platform. Meanwhile, Twitter is keeping its video efforts moving full steam ahead with video support in
Are you taking perfect photos but you don’t see the engagement you like? There are important factors when it comes to the layout of
The KWSM Team recently attended the Orange County Association of Realtors Real Social Conference in Irvine, California where Katie gave a presentation on social media
Social media giant, Facebook, is targeting business professionals with its intranet-like service, Workplace. Meanwhile, LinkedIn is “bringing success to your fingertips” with customized feeds on
LinkedIn is getting a refresh! The professional networking platform recently announced it would be making changes to Endorsements, a feature that lets your connections give
With the ever-changing landscape of social media, it can be hard to keep up. The popularity of particular channels, as well as the way businesses
