Author: KWSM Team

Effective Pinterest Strategies for 2021

Effective Pinterest Strategies for 2021

Like many social media platforms, Pinterest is constantly adding new features to improve its user experience. It is important to keep up with these ever-evolving trends so that your business and your social media strategy can adapt accordingly.  Pinterest is now shifting gears to focus on quality rather than quantity

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KWSM Recognized as a Top Digital Marketing Agency in Atlanta

We are honored to announce that KWSM: a digital marketing agency has recently been named one of the 10 best digital marketing agencies in Atlanta, Georgia. This award comes from DesignRush, an independent company that evaluates the most qualified agencies around the United States.  Agencies are evaluated by: Category (digital

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Tips for a Successful Live Stream

Are you thinking about going live on your business’ social media platforms? Interacting with your customers on social media is a great way to create a sense of brand loyalty. Live streaming is easy and not as scary as you might think. Here are a few ways to get you

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How to Identify a Good Instagram Influencer

How to Identify a Good Instagram Influencer

It seems like no one buys anything anymore without some sort of recommendation or review from friends, influencers, or celebrities. This has made influencers one of the most powerful drivers in Instagram marketing. After you build your influencer strategy, how do you identify a good influencer with the potential for

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close up of a puzzle with one piece missing

What Type of Content Works Best on Facebook?

Facebook is one of the most popular social media channels that business owners start with when making their transition into the digital space. Their goal is to engage with their target audience, stay top of mind, and drive traffic to their website. They start posting consistently and checking the page

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How to Use Video Conferencing to Improve Your Sales

Video conferencing has more benefits than just keeping your internal staff connected with each other. Video calls can actually help you close more sales. Since March of 2020, sales-related B2B video conferencing has increased by as much as 53%. This is a result of more consumers’ desire for virtual engagements

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How Twitter Can Help Your Small Business

Creating a Twitter account for your small business is probably more beneficial than you might think. The platform has a variety of audiences your business can reach, and you might even discover a new audience you did not think of targeting before. Twitter has a character limit on the posts

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