Author: KWSM Team

A woman likes a photo on Instagram on her iPhone.

The Future of Social Media is Here: Instagram Monetization

During the recent Instagram Creator Week, Instagram made a major announcement: In the coming months, some accounts will be able to leverage new tools and profit with Instagram monetization.    This ability to profit off of the platform could be a major opportunity for creators, businesses, and brands that are

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social media tips for small businesses

Social Media Tips for Small Businesses

At the end of 2020, there were over 30 million small businesses in the U.S. This number has continued to increase in 2021. Despite this boom in entrepreneurship, 50% of small businesses struggle to make it past their first year, largely because they don’t know how to promote themselves. One

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The Benefits of Using an Influencer for Your Brand

The Benefits of Using an Influencer for Your Brand

Influencers have quickly taken the world by storm. Oftentimes, these social media phenoms rapidly gain a loyal following and skyrocket to instant fame. Influencers started simply as creative and trendy personalities, but have since grown into brand ambassadors—and have become their own brands. Utilizing an influencer for your business marketing

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TikTok’s lead generation feature

TikTok’s Lead Generation Feature is a Game Changer

TikTok has been around for almost 5 years and we STILL see so many companies dismiss this platform, because of thanks to the perception that it’s theirfor a younger demographic and has limited B2B features. In April of 2021 the popular social media platform launched TikTok’s lead generation feature that

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3 Common Lead Generation Mistakes

3 Common Lead Generation Mistakes

Lead generation is a marketing strategy that many businesses use to connect with their customers. This strategy is focused on moving prospective customers through the sales funnel to ultimately make a purchase. Although this can be a very powerful marketing strategy, many businesses don’t achieve ideal results. Here are the

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Blog inspiration

Finding Inspiration For Your Next Blog

Blogging is a great wa to share tips, stories, and information with your audience. Sharing blogs on your site also helps boost your SEO or search engine optimization, helping your website rank higher on search engines. Having a blog section on your website gives your brand a voice and personality

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