Author: KWSM Team

Repurpose Your Content!

Do you recycle, reduce and reuse? Earth Day may have been last week, but that doesn’t mean that you shouldn’t be constantly incorporating these concepts into your life. And by life, I also mean your digital life! Yes, this same dictum can be applied to the content that you use

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What's There to Like about the New Timeline?

When the Timeline first came out for fan pages, I wasn’t psyched about it. (Admittedly, I’m not good with change… but Facebook seems to be hell-bent on helping with my personal development!) But now that I’ve lived with it for a couple of weeks, I have found some things I

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Buying Facebook Fans

Just don’t do it. The key component of social media is the “social” aspect of it– that is, to interact with other people and to be, well, social. Purchasing your fans gives you no advantage in social media, only to seemingly build up your numbers and to give the illusion

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Taking a Second Look at Tumblr

Stop me if you’ve heard this one before, but, Tumblr is a microblogging site that allows you to post a variety of content.  This content could be a quote, link, photo or special song on Spotify that you like.  

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Social Media Takes Time

I like things that take time.  I don’t like things TO take time, simply things that require time to work, and work well.  Like a good wine, or composing a symphony, or mastering a skill, the best things in life don’t simply happen.  No, the best things in life require

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Pinterest Best Practices for Businesses

Recently, Pinterest claimed the spot as the world’s third most popular social media site. Pinterest is an online visual bulletin board, where you can “pin” up pictures of just about anything.  You can categorize your pins into different boards, and “repin” other people’s material (much like the reblogging feature from

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How Will Facebook Impact Our Ethics and Maturity?

Facebook has only been around since 2002.  It’s the 500 pound gorilla of social media.  The generation that grew up with social media has had to learn quickly about life and what’s appropriate.  Sure, the internet generation had to learn, but the one after them had the internet and the

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Core Values at KWSM a digital marketing agency