It’s no secret: our culture is mobile obsessed. It doesn’t matter where we go, we see people on their phones at the beach, in the car, in line at the grocery store, and even while carrying on a conversation with friends over dinner. With today’s tech-savvy consumers, it’s widely expected
The “flow” of your Instagram feed can make or break your account. You might be posting great content, with tons of original, beautiful photography but if you don’t present your content correctly, your feed could just end up looking cluttered and uncoordinated. Take a look around Instagram and you’ll notice
Social media platforms are no longer comfortable with casual audiences. With each channel fighting for a larger slice of the pie, they are looking to lock us in with more original content – a move that also lures advertisers away from traditional media. These are the stories in the
If someone offered you a free meal at your favorite restaurant, would you take it? Probably. Now, if someone offered you a free meal at your favorite restaurant but required you to jump through a bunch of hoops, would you take it? Probably not. One of the most popular and
You put a ton of effort into coming up with thoughtful, valuable content to share with your Facebook fans, but it’s just not getting the engagement you were hoping for. You start to second-guess yourself: where did you go wrong? The problem might not be with the content itself, but
Setting out to bake a cake without knowing the ingredients or what steps to follow is a useless endeavor and a waste of time. In the same vain, trying to create content without knowing how can be a waste of valuable resources for your business. While searching for cake
Twitter is taking a proactive stance against cyber-bullying, Snapchat faces legal scrutiny over a filter, and Pinterest is taking the world by storm. These are some of the major social media headlines here in the news. Twitter Upgrades Harassment Reporting In a world of cyberbullying and even non-threatening trolling,
Four out of every five American corporations now leverage social media to help expand their client base and build relationships with customers. This is not limited to large companies with a wealth of resources – small businesses need social media now more than ever. Level the Playing Field With increasing
