It’s great when the youth of today take trips to learn about the government. In Kansas a group of high school students were there to hear Governor Sam Brownback speak. During his presentation an 18 year old student tweeted that the Governor ‘sucked’ and the social media/PR games started.
Happy Black Friday! I myself have never cared to brace hoards of people in the name of a good deal, which isn’t to say I don’t love a great bargain, because I really do. But the idea of waiting in line in the wee, cold hours of the morning, shoving
Marketing today is very different than it used to be. In today’s environment, we have to move away from traditional mass marketing because we have so many tools to tune out marketing messages—DVRs and satellite radio allow us to skip commercials, we read fewer traditional newspapers and magazines and we collect
The other week my coworker Cheryl and I were musing in the break room, eating our lunches when we heard some ladies, who worked in our same building, begin chatting about social media for businesses. Social Media, you say?! Mine and Cheryl’s ears perked up. We eyed each other knowingly,
Congratulations! Your company has decided to finally embark on that blogger outreach program. The research has been done, you’ve negotiated payment and are ready to start reading the posts. Here are some finer points that may assist you in dealing with your team of bloggers.
Earlier this week we talked about the importance of blogging for your company and its distinct role in social media. If done consistently and properly, blogging is a great tool for garnering visibility for your brand or website. Blogs allow you, the company, to create and publish your own search-friendly
Blogging can be a very important element in increasing your social media results. The upside is that its original content that will help your SEO, in addition to helping your brand become known as a thought leader on that subject matter. The downside to blogging is that it can take
As much as 48% of companies and HR representatives base their hiring decisions on a potential employee’s social media presence across the web. That really shouldn’t surprise anyone, and really I’m surprised that this number isn’t even higher, with social media being so proliferate nowadays. Everything you do, say or
