How to Pick a Tone for your Business
KWSM Team
January 31, 2021
A brand voice is what you say in your communications to your customers (think: your blogs, social media posts, newsletters, and what’s written on your
A brand voice is what you say in your communications to your customers (think: your blogs, social media posts, newsletters, and what’s written on your
Facebook has and always will be one of the social media giants. It collects a variety of data, allows friends & family to share posts,
Do you need to start marketing your company on social media, but aren’t sure how to get started? Or maybe you’ve been posting content, but
It’s no secret that large social media platforms like Facebook and Instagram are increasingly operating on a pay-to-play model. What this means is that your
Over the last three months, I was fortunate enough to take part in KWSM’s Leadership Program — a 12-week program led by KWSM CEO and
November is here, and it marks the beginning of the holiday season. With so many holidays and National Days happening in the coming weeks, are
Now more than ever, we are in a digital-centric world. Businesses across all industries have been competing to deliver the most engaging content for a
Networking during COVID-19 looks totally different from the traditional ways business owners are used to. With no public speaking events or conferences to attend, many
